Account-Based Marketing Manager (Remote)

Job Description

Who We Are:

Having surpassed $100M ARR and continuing to grow rapidly, AuditBoard is the leading audit, risk, and compliance platform on the market. More than 30% of the Fortune 500, including 6 of the Fortune 10, leverage our award-winning technology to move their businesses forward with greater clarity and agility. And our customers love us: AuditBoard is top-rated on G2.com and Gartner Peer Insights.

At AuditBoard we inspire each other to innovate and are proud of what we are producing. We spend each day thinking of new ways to help our customers and contribute to the greater good of our company and our surrounding communities. We are all about assisting each other and breaking through barriers to create the most loved audit, risk, and compliance platform by our customers. This is how we have become one of the 500 fastest-growing tech companies in North America for the fourth year in a row as ranked by Deloitte!

Why This Role is Exciting: 

We’re looking for a savvy Account-Based Marketing Manager to develop, optimize, and scale our ABM programs. The ideal candidate will be results-oriented, data-driven and have proven expertise in all aspects of account-based marketing.

  • Develop ABM strategy and execution plan to meet pipeline creation and influence goals.
  • Facilitate account selection, target list development and ongoing target list maintenance in conjunction with sales and sales development leaders.
  • Develop compelling ABM programs that successfully engage target accounts and drive conversion.
  • Develop a strong collaborative rapport with Sales leadership to align on goals and gain support on integrated programs.
  • Create, plan, and execute multi-channel campaigns through targeted digital content, creating a highly effective and personalized approach for strategic accounts, nurturing buyers through their journey.
  • Take a data-driven approach to the customization of marketing programs for buyers, creating vertical-based or other personalized assets as needed.
  • Monitor campaign pacing and performance to drive optimization.
  • Present regular reports on program performance to Sales and Marketing leaders.

Attributes for a Successful Candidate: 

  • 5+ years of B2B demand generation experience.
  • 2+ years of account-based marketing for a B2B SaaS company, enterprise experience preferred.
  • Power-user of tools such as Marketo, Salesforce, Terminus, and others.
  • Successful history in developing and executing multi-channel account-based digital programs that deliver results.
  • Proven track record of exceeding pipeline and revenue targets.
  • Ability to back into a campaign plan to achieve pipeline targets.
  • Deep understanding of enterprise sales cycles and enterprise buyer's journey.
  • Strong project management skills.
  • Strong communications skills.

Perks:

  • You’ll be launching a career at one of the fastest-growing SaaS companies in North America!
  • Flexible Vacation
  • Hybrid/Remote work environment
  • Lunch and snacks when you are in the office
  • LYBL: Live your best life! $200 a month to spend on anything that enhances your life
  • Celebrate your birthday with the day off
  • Charitable giving - get paid to volunteer for a day
  • Unlimited access to LinkedIn Learning
  • All the traditional goodies….health, dental, vision, and holidays
  • Stock options
  • Bonus program
  • 401k to save for your future
  • Fun company and team outings!